Drive-In Movie Channel

Cloud Playout for professional start up channel

CHALLENGE

With an original thematic channel concept and access to a substantial library of unique content, the founders of the Drive-in Movie Channel were looking for a broadcast quality, future-proofed and flexible cloud playout solution able to offer a fast and easy launch from a centralised cloud-based platform, across Europe. Start-up broadcasters and content owners such as the Drive-In Movie Channel face the challenge of delivering professional, industry-standard channels while avoiding cumbersome commitments associated with hardware-based playout solutions, whether in-house or wrapped up in playout solutions from service providers (often hosting the same hardware).

SOLUTION

Veset Nimbus is an ideal solution for content owners such as the Drive-In Movie Channel. Starting with a demo channel using Veset Nimbus, using a low-cost, non-redundant playout, the Drive-In Movie Channel was able to secure its first distribution contract with Bouygues Telecom, one of France’s main IPTV platforms. The channel was then able, within hours, to move to a redundant playout (1+1) configuration with a high SLA and to deliver the feed using Zixi to Paris-based IP hub Arkena. As the Drive-In Movie Channel looks to expand its operations, Veset is ready to launch new playout instances with minimal lead time using the channel’s existing cloud-based content library, delivering to new platforms and regions with zero additional hardware. In addition, the Drive-In Movie Channel broadcasts with multiple audio tracks and subtitles and features dynamic multi-layer graphics, driven by metadata extracted from the schedule, all of which are supported as standard by Veset NImbus.

BUSINESS VALUE

The Drive-In Movie Channel business benefits from the low cost and flexibility offered by the Veset Nimbus cloud-based solution. The channel can quickly scale up without any operational headaches and with no additional ordering, delivery and installation of hardware: similarly, the channel can also scale down if required. Veset Nimbus adds value by reducing potential loss and risks associated with investment or commitments to playout infrastructure.

Drive-In Movie Channel

Drive-In Movie Channel

Drive-In Movies is a brand new vintage cinema channel delivering a variety of genres: from classics of the 50s, 60s and 70s, to the experimental films of the 70s; from the stars of the silent era (Rudolph Valentino, Mary Pickford, Lon Chaney, Douglas Fairbanks) to the legends of American comedy (Buster Keaton, Bob Hope, Laurel and Hardy), and from the great Hollywood dramas to classic science-fiction and horror flick B-movies from the likes of Roger Corman.

Benefits

  • Low cost
  • Scalability
  • Flexibility and time to air
  • Integration with Zixi

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